Description
Vintage French Advertising Poster
This vintage poster is an advertisement for Pernelle yarn, created around 1950 by the renowned French graphic artist Bernard Villemot. The text "100 % LAINE" translates to "100% Wool" in French.
Poster Details
Artist: Bernard Villemot (1911–1989), a prominent French graphic designer known for iconic advertising images for brands like Air France, Bally Shoes, and Perrier.
Brand: Pernelle wool, which was a subsidiary of Lainière de Roubaix.
Imagery: The poster features a striking illustration of two hands in white knitted gloves, using knitting needles to work with a red ball of Pernelle wool. The brand's logo, a woman sitting on a ball of wool, is visible on the red yarn's label.
Style: Villemot's work is characterized by bold colors, elegant simplicity, and a playful aesthetic that combined modernist influences with a sharp vision influenced by photography.
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This vintage poster is an advertisement for Pernelle yarn, created around 1950 by the renowned French graphic artist Bernard Villemot. The text "100 % LAINE" translates to "100% Wool" in French.
Poster Details
Artist: Bernard Villemot (1911–1989), a prominent French graphic designer known for iconic advertising images for brands like Air France, Bally Shoes, and Perrier.
Brand: Pernelle wool, which was a subsidiary of Lainière de Roubaix.
Imagery: The poster features a striking illustration of two hands in white knitted gloves, using knitting needles to work with a red ball of Pernelle wool. The brand's logo, a woman sitting on a ball of wool, is visible on the red yarn's label.
Style: Villemot's work is characterized by bold colors, elegant simplicity, and a playful aesthetic that combined modernist influences with a sharp vision influenced by photography.
